Online now
280+
establishments in the chain
11 600 $
is the average monthly profit of an establishments
1 200 000
monthly visits

Become a partner of one of the most profitable franchises according to

Get a personal plan for opening an establishment in your city:
In its 10 years of existence, the Myata Lounge chain:
is the number of cities the brand is present in
95
federal contracts with discounts up to 45%
30+
international prizes and awards
50+
countries have the brand’s presence
11
thousand dollars is the network's annual advertising budget
500+
establishments are opened every month
75%
($523 thousand by the end of 2024)
Myata - the brand,
Мята Lounge — most popular Russian lounge-бар by search requests in Yandex and 2GIS
that knows by millions
Networks rating on Yandex Maps
4.9
Restoclub`s network rating
9.8
1 place on rating «TOP 100 BEST FRANCHISE», BusinessMens.ru 2024
Best lounge bars network by  John Calliano Awards 2017
TOP-1 in «Lounge bars and anticafe» by 2GIS 2018−2019 ranking
TOP-4 the most profitable franchise 2023 by Forbes
Myata opened its doors in the center of Dubai and has already made it into the Guinness Book of Records!
MYATA IN THE heart OF THE DUBAI
What makes this place unique?
The world's largest 3D printed structure is part of the futuristic interior of the Myata Platinum restaurant in the prestigious City Walk area.

Designed by London studio DA BUREAU, the restaurant combines original style with unique lighting to create a vibrant atmosphere. The menu combines Mexican, Spanish and Peruvian cuisine with contemporary gastronomic trends.
3
Consistently high yield all year round
2
A lot of resources are invested in marketing and brand development
1
Every step in opening a business is thought out, without mistakes and overpayments
ADVANTAGES OF THE BUSINESS MODEL MYATA:
Our business model is based on the experience of 400+ establishments.
With federal contracts from key partners, you save up to 50% on running a business.
Profitable launch conditions
How much will you earn?
a month is the record-setting profit of a Moscow establishment
48 974 $
Business profitability: 30%
The average revenue of partner establishments is 44 815 $* Average profit — 11 600 $*
Get a financial model with all indicators:
Record revenue in Moscow
225 783 $
Record revenue in the regions
147 707 $
a month is the record-setting profit of an establishment in the regions
8 714 $
22 858 $
26 142 $
Franchisee experience
We considered several franchises and decided that Myata was the only franchise we could rely on. We can gain results with it faster than with anyone else.
Moscow, Perova 56/2
myata platinum | Maryino
Andrey Chernykh
When we opened the integration with Yandex Maps and 2GIS by the managing company really helped us out. Visitors started coming right away.
Roman Burykin
Moscow, Dubninskaya 35
myata platinum | Paveletskaya
«
Overall, there were lots of advantages: the managing company helped us with the financial model, the design, the equipment fleet, and the furniture. And it was totally awesome!
«
Moscow, Ordzhonikidze St, 11, build. 4
myata Signature | Gagarinsky
Stanislav Yalovenko
«
Our first establishment covered 100% of our investment during the first year.
«
г. Москва, Большая полянка, д 54
myata platinum | Dementa
Nikolay Antonov
«
«
«
«
«
As a partner of the chain, I see the huge amount of work that the managing company accomplished, and this is undoubtedly bringing its fruits.
«
Shelepihinskaya Embankment, 34, build. 2
myata platinum | Serdtse Stolitsy
Pavel Molodykh
What do you get
when you buy a franchise:
01
An International Brand
By purchasing our franchise, you are already opening a place familiar to people with an impeccable reputation. The quality of every minute in our establishment is thought out to the smallest detail, which is why more than 25,000 new people search for Myata in the search engine every month.
countries of presence:
The corporate identity was developed by the team of Artemy Lebedev Studio
Russia
Armenia
Tajikistan
Kazakhstan
Belarus
UAE
Azerbaijan
Kyrgyzstan
Uzbekistan
Georgia
02
Marketing
After opening, we add your establishment to the Myata Lounge website and create social media profiles. We will also provide all promotional materials and banners.
Placement on Myata Lounge resources and on social media
1
With federal contracts you save up to 50% on geomedia advertising
Geomedia advertising
2
We create news opportunities, do joint projects with major brands and regularly appear on major media resources.
A dynamically developing dating application. The integration of Mint and Twinby highlights that the network's establishments are the perfect place for a date.
In 2023, we started active promotion of the chain on YouTube. We cooperate with major YouTube projects and motivate their audiences to visit the establishments of our franchisees.
Our investment in marketing for network development - 500+ thousand dollars a year
Media marketing and collaborations with major brands
3
Exile Show
4,06 млн подписчиков
Bulkin drive
1,02 млн подписчиков
4,66 млн подписчиков
Дубровский синдикат
2,56 млн подписчиков
hardcore
Никитос
790 тыс подписчиков
Дима Гордей
6,97 млн подписчиков

03
All materials for launching
You gain access to the knowledge base, which contains all the necessary information to launch an establishment:
1
Selection of location, design, renovations, outdoor advertising
2
Instructions for working with legal and government authorities
3
Menu development, kitchen organization
4
Regulations of work and control of the staff of the institution
5
Materials and instructions for advertising promotion
The management company conducts regular training for partners and franchisee staff, training and advanced training sessions, and tastings of new products.
04
post-launch support
PRODUCT IMPROVEMENT
We regularly update the uniform of the staff and the identity of the establishments. We expand the functionality of the application for guests with a loyalty program. We improve the quality of the product and service for visitors of Myata every month.
The management company monitors compliance with regulations and standards throughout the network. We regularly check establishments as a secret guest, conduct an audit of service and pricing policy.
quality control
We maintain a high level of service in all establishments of the network and the brand's reputation as a whole. We exclude dumping and other incorrect actions of partners.
We regularly collaborate with famous brands, purchase advertising in Yandex, geo services and other Internet resources.
brand development
The marketing department creates newsbreaks, draws up an event plan for the entire chain and works on brand recognition. That is why the audience of the Myata chain is constantly growing.
In Myata there is a motivation system for franchisees - rating of establishments by year.
franchisee motivation
In order to become one of the leaders of the rating, it is necessary to comply with the regulations of the network, monitor the rating on geoservices, and also increase the revenue of the establishment. The best franchisees receive prizes - certificates for a sign, identity, cash prizes, etc.
*slides from the annual reporting presentation of the management company for partners

Each project is unique, which is why each requires a personal calculation.
GET A DETAILED DESCRIPTION OF THE FRANCHISE
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FORMATS AND PRICES
мята platinum
мята platinum
average price 18 000 $

мята lounge
мята lounge
average price 14 000 $
PREMIUM ESTABLISHMENTS FOR WEALTHY RESIDENTS OF CITIES WITH OVER A MILLION RESIDENTS
Investments into opening:
Restaurant industry service
Parking zone
An audience of the restaurant segment that is able to pay
Branded devices
Limited production furniture made from expensive materials
Large space from 250 m²
Ventilation system: from 43 570 $
Kitchen and bar equipment: from 61 000 $*
Costs for the kitchen/bar: from 16 800 $*
Repair work and building materials: от 123 000 $
Other expenses: от 21 785 $
Number of establishments in the chain: 35
Lump-sum fee: from 18 000 $ to 26 000 $
Royalties: 6%
Investments: from 373 500 $
Payback period: from 22 months*
Average bill: from 54 $
*Average statistical indicators for the chain's establishments
Calculate format
An everyday establishment format for those who want to spend a nice evening
Investments into opening:
Natural interior style
Branded devices
Limited production furniture
Alcohol-free cocktails
Calculate format
Ventilation system : from 27 390 $*
Kitchen and bar equipment: from 34 850$*
Costs for the kitchen/bar: from 9 585 $*
Repair work and building materials: from 48 550 $*
Other expenses: from 15 560 $*
Number of establishments in the chain: 346
Lump-sum fee: from 14 000$ to 18 000 $
Royalties: 6%
Investments: from 186 730$*
Payback period: from 18 MONTHS*
Average bill: from 30 $
*Average statistical indicators for the chain's establishments
articles
Путь развития франшизы Мята от первого лица
The first establishment in Dubai to be included in the Guinness Book of Records
"Revenue up 22%": Mint lounge chain sums up 2024 results
How a Lounge Bar Network Became an IT Company
The path of development of the franchise Mint from the first person
BECOME A PART OF THE BEST FRANCHISE PROJECT
contact for communication
© All rights reserved
official website of the mint network
for cooperation proposals
The data is statistical in nature and does not guarantee financial results, the site is not a public offer
TIN: 1659121320

Milovidov LLC
*Average statistical indicators for the establishments of the network